Corenity is an Istanbul based SAAS technology company that offers digital solutions to other companies to help them work better & grow faster. It formed around a community that is encouraged to focus and solve the core problems of the companies. The challenge was finding a balance between what comes generic but natural seeing visually in the tech world and the ways that could be explored. In the end, Corenity had a branding that feels like a tech company but also separates itself from the rest by its unique brand elements.